The product is called iLaundry and it is a product that helps individuals with busy schedules do laundry. It is important because it can take the weight off of someone’s shoulders that already has other everyday responsibilities that are stressful and worrisome. The kinds of testimonials we would need to sell this are ones from individuals that live average daily lives like the rest of us, so they appear more relatable and believable. The slogan our product has is “Don’t worry, iGot it,” which hints at the name of the product as well as putting the user at ease about this important chore. The feel of the brochure is to make sure the consumers are stress free and comfortable with using this little helpful buddy to assist with laundry.